15 Quick Ways to Increase Your Website Speed Right Now
Multiple reports and posts have been published discussing the necessity of building a website which not only looks good is fast and loads quickly.
With time google and other big search engines started giving more weightage to websites which had superior performance and didn’t take too much time.
If you have been suffering from low traffic most of it is because of your speed,so take this steps and ways down below to give your website a boost and decrease the load on the server so the users have a better experience when visiting your domain.
I had previously not long ago written a post about how your speed determines rankings,conversions etc,you can read the speed post here.
I am pretty damn sure everyone must be thinking that how fast is fast enough so before we jump right into the tips and methods lets educate ourself first..
How Fast Should a Website Load
This has been a topic of debate for quite some time now and the internet community did not actually know that how much time or many seconds should a website take to load,well the answer is 3 seconds or less.Running an e-commerce shopping store or just any website requires you to optimize it in such a way that visitors landing on your page have a nice and smooth experience and they become returning customers which will result in you getting more conversions and them doing more shopping.
Yup if you website takes up more than 3 seconds to load up then people will eventually leave it and will mostly not come back so if you are under the 3 – 3.5 second mark then you are in the clear but if not then steps need to be taken which are mentioned below,,these must be done by any webmaster whether you know your site is fast or not because a little increase is always good.
15 Steps to increase your Website Speed
1. Too Many Plugins
Typically most of the WordPress users have a number of plugins running which puts a heavy anchor and makes you extremely slow,what i have personally seen with many of the good WordPress websites that they don’t use more than 6 or 7 plugins and they keep it very minimal thus you should do the same.
2. Mobile Friendly
Google rolled out the amp project which helped people reduce the website speed and allowed people to view a lighter version of it quickly thus everybody got in on the bandwagon to cut the extra slack to make it amp friendly and mobile friendly because if it is not mobile friendly then the CSS of the page will take up some time to adjust to the device which you are using which makes it slow.
Redirects require extra processing time and bigger HTTP requests making them hazardous,i am not saying that they are bad but having hundreds of them will not be good and they aren’t known to make things quick either.
4. Compress Images
Images are known to take up a lot of space so optimizing them is important as they account for the extra time which ends up not making your website quick,so you can use plugins to compress them.Take care of these 3 things when it comes to images which are:
1. Size – Size should be kept to the minimum and i personally choose the lowest possible.
2. Format – The most popular image format is JPEG and then comes PNG but try to make your images in JPEG format.
3. SRC attribute – Make sure the source inside the brackets is filled to avoid unnecessary requests.
5. Lazy Load
Having a huge homepage looks good but does impact your performance and i see that these websites aren’t quick at all so a method which you can apply is to keep the content at lazy load so that whenever the user reaches the bottom of the page the subsequent data loads making it save up on time and data.
6. Use CDN
Think of this like imagine you are living far away in an eastern country and the server of the webpage is located in the USA so to access the webpage your browser requests it from USA which is tedious and time consuming,what a CDN does is it acts as a server nearest to the geographical location of the browser so the service ends up being quick and you also feel satisfied.
7. Use browser caching
Enabling browser caching certainly gives you an edge and its impact is instantaneous,what happens is whenever a persons visits you for the first time they download all the huge data files,HTTP,java etc. So whenever in the future they come back they don’t have to do the same as their browser has already saved up those files which eat up time.Caching seriously impacted a lot and has been increasingly praised for a lot of years by many internet entrepreneurs.
Minifying your code may make your website load speed way quicker by 30 to 40 percent quickly and easily,but be very careful as minify seems so cool but is also known to break a lot of them. Minify means to simply reduce the size of the code like removing spaces,characters and comments which increase bandwidth intake.
9. Web Server
I think that the primary step to increase the speed of a website is to access how is your server performing and do a good audit,contact your web hosting service provider now and ask for solutions,go to the C panel and configure your server so that it uses the required resources only.
10. Fix Errors and Bad Requests
Having a lot of 404 errors or any HTTP response code which doesn’t yield any result should be taken care of as not only affects the website speed but also ranking and traffic as google takes these codes seriously.
11. DNS Lookup
DNS lookup is nothing but querying a right Server for a website which is stored as numbers,thus if you switch to a faster DNS server it can boost your website speed as address lookup can be quicker.
13. Switch to CSS3 and HTML
Gone are the days when the HTML used to be an extremely heavy framework,coders and webmasters together worked on providing a web framework which was quick and swift thus the html5 and CSS3 came together which has way more better specifications such as animations,text optimizations etc.
Ajax works in real time to easily load up the content while the viewer is still going through without him/her actually refreshing the page so updates are automatic which helps.
15. Using Gzip compression
Thus it is in my experience one of the fastest ways to speed up a dead website in which you compress the entire thing which will be needed to be decompressed at the user side and since almost all web browsers on the world wide web are Gzip compatible they cut down website speed by 70% which is just unbelievable.
Use these tactics and ways to boost up your website speed so that you dont fall behind and are able to keep up with the ever evolving world of internet.